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The consequences of reality collapsing

Ted Gioia export the consequences of what happens when a shared reality, or a set of facts, is no longer reliable.

Most discussions of this issue focus on the technology. I believe that’s a mistake. The real turmoil will take place in social cohesion and individual psychology. They will both fracture in a world where our shared benchmarks of truth and actuality disappear.

Many people won’t have the toughness or resiliency to survive in this environment. A rise in mental illness is not only expected—in fact it’s already happening. But we also must anticipate new kinds of mental breakdowns never seen before.

And also a very dystopian business opportunity:

I can even imagine new career paths. In the near future, people might work as custodians of reality—a kind of high-powered version of today’s notaries. Their job will be validating the actuality of events and media.

I’m not joking. We will need personal validation of all the things we previously took for granted.

That might actually be a big business opportunity in its own right.

PJH Studios artwork, Portrait of a sun

PJH Studios

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  • The consequences of reality collapsing

    Ted Gioia export the consequences of what happens when a shared reality, or a set of facts, is no longer reliable. Most discussions of this issue focus on the technology. I believe that’s a mistake. The real turmoil will take place in social cohesion and individual psychology. They will both fracture in a world where…

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